Brand Book Allows You to Develop a Coherent

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Fourth, an introduction to the visual identification system When the logo is accepted, you need to enter it into the visual identification system, prepare a sign for the seat, place it on the website and in social media, print it on notebooks, gadgets, business cards and leaflets. If the customer expresses such a desire, then at this stage you can also create a brand book, a coherent and complete description of how to use the logo. In the brand book, various variants of the logo are given, the values ​​described, the background, a description of the scaling of the sign . so that the proportions are not distorted), examples of good and bad use. graphic image and avoid misuse of our logo, by various departments in the company, the media or business partners.


Previous articleHow to start learning computer graphics? March 10, 2021 Articles , Tips designer desk One of the most popular orders that can be made online is the creation of graphics. The demand for image manipulation service such services is very high today. Graphics are used in social media, on websites, posters, clothes, folders, leaflets and many other products. This creates a lot of opportunities, but there is also huge competition among people who carry out such orders. How to effectively start learning graphics if someone starts from scratch? At the beginning, it is necessary to determine what type of graphics is of greatest interest to a graphic designer . Photo retouching, creating social media graphics, flyer designs , posters, and maybe 3D animations or website designs? After choosing the type of graphics, start by purchasing or downloading a free program that allows you to create selected graphics.



You can start learning graphics by getting to know the program's interface, checking all configuration options and the main possibilities of the program,  how to draw, change colors, choose shapes, save works, modify layers, cut elements or import other projects. Such basic skills will allow you to navigate the program efficiently. Lots of useful materials for learning how to create graphics can be found on the Internet. However, it is worth choosing from the available tutorials such guides that teach how to do a specific thing. There are many different websites and channels on popular video websites, where the issues that can be useful in the work of a graphic designer in the performance of specific orders are presented in an accessible way. More demanding people can also acquire knowledge and skills through education in the form of studies.